The weekend could not have gotten any better as guests gathered
in their numbers to attend the much anticipated Fayrouz L’Original expression
show grand finale.
The first of its’ kind fashion & lifestyle competiton which
held yesterday, Saturday, July 5, 2014 at the Oriental Hotel, Victoria Island,
Lagos witnessed a keenly contested competition which pitched the two finalists
teams of designer, make-up artists, photographer & model: Team Elan and
Team LoudTribe and their supporters against each other. Team Elan later emerged
winners of the Fayrouz L’Original Expression Show after showcasing an original
and cohesive collection that inspired the judges, Mai Atafo, April by Kunbi and
Kinabuti. They walked home with the highly coveted prize of $20,000 while
contending team, Team LoudTribe who also showcased an equally creative
collection came second place and received the sum of $4,000.
With 360 degrees cameras capturing guests in their glamorous ensembles at the beginning of the event, red carpet host, Toke Makinwa spoke to guests who looked original and stood out from the crowd.
Miss Kedike, Chidinma later opened the show to the delight of
those present with her hit singles, Kedike, Emi ni Baller and Oh
baby. Self proclaimed “Man of The Year”, Phyno was also on ground to thrill
guests with his monster tracks, Alobam, Man of the Year and Ghost
Mode.
Fayrouz celebrity mixologist for the night, Gbemi
Olateru-Olagbegi gave guests a run for their “Rouz” currency as she skillfully
mixed Fayrouz cocktails including Fay Martini, Dirty Fayrouz, Omoge, Virgin
Royalty, Ultimate Lady, Tattoo, Implication and Champaigne De Fayrouz.
Wande Coal later closed the show, taking us back to his Mo’Hits
days with tracks like Booty, Taboo, The Kick, Baby Hello, Rotate, My Way among
many others.
“The maiden edition of the Fayrouz L’Original Expression show is
a one of a kind competition which was put together to promote young creative
and talented fashionistas in Nigeria. As Fayrouz represents originality and
creativity, these two teams have come a long way from where we started and we
will continue to encourage them to Bé Original.” Senior
Brand Manager, Fayrouz, Nnenna Ifebigh-Hemeson said after the winners were
announced.
She continued, “Team Elan have proved that they can achieve
the best creative results in a short period and this is only the beginning of a
successful career path for them… we can't wait to see what they have for us at
the next Lagos Design Fashion week in October!” 'Under the guidiance of our
judges and Omoyemi Akerele.'
During the show, Fayrouz L’Original judges, Mai Atafo, Kunbi
Oyelese of April by Kunbi, Kinabuti, Gozel Green and Orange Culture auctioned
some of their exquisite designs for 'Rouz' courtesy Fayrouz. Guests went wild
bidding for some of the outfits including a graceful white beaded gown by April
By Kunbi as well as a three buttoned three piece suit by Mai Atafo.
“I’m elated to be a part of this event… It’s the first fashion
competition for youths and this finale has been amazing!” an excited guest
gushed.
Notable faces at the event include International Brand manager,
Fayrouz Amsterdam, Laurent Meijer, Marketing manager, Non alcoholic brands,
Nigerian Breweries, Sampson Oloche, Coorperate Media and Brand PR Manager,
Nigerian Breweries, Edem Vindah, Monalisa Chinda, Beverly Naya, Yaw, Ebuka Obi
Uchendu, Tee A, Zainab Balogun, Lamide Akintobi, Ruby Gyang, Omalicha, Vimbai
of BBA, Moet Abebe, Kaylah and DJ Sose.
Others include Mercy “Omo London” Ajisafe, Noble Igwe, Ruby,
Sharon Ojong, Adamz, Mr 2Kay among many others.
Along with the grand cash prize, Team Elan will also enjoy a
number of fashion opportunities including an automatic entry to showcase their
designs at the International Lagos Design Fashion Week.
Guests went wild yesterday,
Saturday, July 6th at the L’Original finale
during the auction session for outfits from the judges, courtesy Fayrouz.
During the competition, Fayrouz L’Original judges, Mai Atafo,
Kunbi Oyelese of April by Kunbi, Kinabuti, Gozel Green and Orange Culture
auctioned some of their exquisite designs for “Rouz currency”, courtesy
Fayrouz.
As the auctions went on, guests
could not hold back their excitement as they bid passionately for some of the
outfits including a graceful white beaded gown by April By Kunbi as well as a
brown three buttoned three piece suit by Mai Atafo.
Because of the tough bidding, guests with the highest bids
received numerous donations from other guests within the hall, attracting loud
cheers from everyone in attendance.
The April By Kunbi dress later went to one of the guests who
said she wanted it for her wedding. Mai Atafo also shocked the crowd by giving
away a second piece of his outfit that was auctioned, as there was a close tie
between one of the guests and EbonyLife presenter, Zainab Balogun.
“This auction totally blew my mind… It’s been a really tough
bid for this piece and because of this… I will be giving both bidders a piece
of this outfit!” Mai said during the auction.
Team Elan, who emerged winners of the competition, walked home
with the highly coveted prize of $20,000 while contending team, Team LoudTribe,
came second place and received the sum of $4,000.
Team Elan will also enjoy a number of fashion opportunities
including an automatic entry to showcase their designs at the International
Lagos Design Fashion Week.
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