Saturday, 9 February 2013

The Internet and Rumours: Ice Prince and Globacom Saga



Social media went abuzz during the week with the news that rapper, Ice Prince, turned down a mouth watering deal offered him by telecommunication Giant, Globacom. 


Rumours said the rapper demanded for $1m or no deal when he was approached with the offer. 
It was said that the telecommunication company decided to make him its latest brand ambassador because of his recent successes, his many local and international awards, and his bestselling debut album, ‘Everybody Loves Ice Prince,’ in 2011.



However, the rapper’s label, Chocolate City, dismissed reports suggesting that he turned down an endorsement deal.


His business manager, Tobi Sanni-Daniel, said, “We were just as surprised as anybody when we read the news of Ice Prince ‘purportedly’ turning down ‘the offer’, especially since it isn’t true.

Globacom is a multi-national company with an excellent record of accomplishment. Any individual would be proud and honoured to be associated with them. 


“To say that we have turned down an endorsement deal is false and completely baseless. Ice Prince has recently been busy in the studio as he gears towards a highly anticipated album later in the year. 

He has released a remix to the hugely successful ‘Aboki’ and a video for ‘Truth’, which has already gone viral online.”

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